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Main role:

Motion Graphics


Presentation material.

I had the opportunity to create a presentation material using motion graphics exclusively. Falbygden are rebranding their name and needed motion to their presentation material.

Planning phase

The first step was to conceptualize the overall structure and flow of the presentation. I considered the key messages and information I wanted to convey, ensuring a logical and cohesive narrative that would resonate with the viewers.

With the storyboard in hand, I dove into the world of motion graphics. I used various tools and software to create captivating visuals, combining animated text, vibrant illustrations, and dynamic transitions. Each element was carefully crafted to enhance the storytelling and emphasize key points.

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Motion Graphics.

As I worked on the project, I paid close attention to the pacing and rhythm of the motion graphics. Smooth transitions, energetic movements, and clever animations were all employed to keep the audience engaged and create a visually stimulating experience.

I also experimented with color schemes and typography to ensure visual coherence and readability. The colors and fonts were chosen to evoke the desired mood and enhance the overall impact of the presentation.

Throughout the creative process, I sought feedback from colleagues and collaborators to ensure that the motion graphics effectively conveyed the intended messages. Their insights and suggestions helped refine the presentation, making it more impactful and memorable.

Overall experience &


The main challenge was to find right content and images to use in the slides. Since the client were responsible for delivering the content that were suppose to be used in the presentation, the process took some longer time than I personally felt it needed. But, in the end we got there.

The motion graphics brought the content to life in a way that static slides simply couldn't. The fluidity of the animations and the dynamic nature of the visuals captured the attention of the viewers, leaving a lasting impression.

Creating a presentation material using motion graphics exclusively was a fulfilling experience. leveraging movement and animation to engage and captivate the audience. The process of conceptualizing, designing, and refining the motion graphics was a journey of creativity and innovation.

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